Engineering / Construction
ALS is an engineering and construction company based in Lisbon which felt an urgent need to improve its identity to gain relevance among their competitors and raise notoriety as a company with many years of experience in this field. Branding and Graphic Design services were crucial for this project.
The solution was creating a bold and strong symbol that could live at many platforms without losing impact and credibility. The color is important to give a step forward on modernity and, at the same time, keeping the heritage of the previous one.